Africa and Asia are the continents that have been hit hardest by the problem of counterfeit goods. It has always been so for a long time, but not for long. Why? It’s simple, these continents are fighting back! How are they fighting back? With strategic PARTNERSHIPS! Over the years, we have seen several partnerships between progressive […]
How Efficient Supply Chains Can Limit Counterfeits
Counterfeiting is one of the largest and trending problems faced by manufacturers globally. The rapid growth of counterfeits is alarming for business owners because so much resources are being dedicated into research, product development and quality assurance for consumers. Counterfeiting disrupts product quality, reputation, sales, profits (which results from unfair competition) and reduces customer’s loyalty. […]