HOW CHEKKIT INTENDS TO PROTECT 100 MILLION LIVES IN THE NEXT FEW YEARS
It was quite sad for Chucks to see his friend Jide lying helplessly on a hospital bed. He thought, could it be real? Is this what life is all about?…
5 Awesome Benefits of Regular Consumer Engagement
These days, it seems like consumer engagement is just another phrase on the internet. It’s so popular now that anyone and everyone who wants to teach you about marketing will…
Chekkit Closes $500k Pre-seed Round To Save More Lives and Secure The Pharmaceutical & FMCG Industries
We are excited to announce that we have closed a pre-seed funding round of $500,000 with several notable investors coming on board. Joining this investment round are Launch Africa, Japan Strategic capital, Blockchain…
Is a Customer Rewards Program Still Relevant in 2023?
If you’re a business, you may be wondering if having a customer rewards program is still relevant in 2023. And the answer to this question is yes! In fact, loyalty…
The Role of Consumer Loyalty Programs in FMCG Marketing
Have you found yourself asking this question; "Does my brand really need a loyalty program?" If you have, it may be because you don't quite understand just how beneficial a…
4 Trusted Ways To Avoid Counterfeit Products on Social Media
Have you ever come across a product online which looked so original only to find out that you bought a fake version unknowingly? It hurts right? Here’s the story of…
Chekkit’s Afghan Drug Verification Pilot Goes National
After a successful pilot of Chekkit's drug verification solution in collaboration with our blockchain partner, Fantom Foundation, the Afghanistan Ministry of Health has announced the rollout of the service nationally.…
How Does Brand Loyalty Impact Consumer Behaviour?
Consumers experience different phases when buying from certain brands. They constructively check product information, packaging, quality, company details and also evaluate multiple brands before making a final purchase decision. However,…
4 Effective Techniques To Combat Counterfeit Products
Counterfeiting is a rapidly growing issue in today's market. Over the last decade, there has been an astronomical increase in counterfeit goods in the pharmaceutical, fashion, food, and cosmetics industries.…
Why NAFDAC Wants To Ban Sachet Alcoholic Drinks By 2023
The rate at which the underage population has access to alcohol is quite alarming because the manufacturers of this product make it accessible and affordable to everyone. Due to its…